marthaler-made-our-storySince 2010, our jewelry store in Asheville has been a special place for us. It is a pleasure to work with talented people that we love and respect. We are committed to our team, the community and delivering the absolute best quality you can expect from a piece of jewelry. 

We specialize in custom jewelry design with a special commitment to quality that we like to call Marthaler Made. This statement of quality means that a lot of love went into our work, and we all came together as a team to make the custom piece exactly as you envision it to be.


Why Marthaler?


As a young man interning with a seasoned goldsmith, I developed an intimate understanding of precious stones and elegant jewelry. I also observed the emotions that drive people to want and need commemorative, heirloom pieces. My formal education took place at the Gemological Institute of America in California, and I have spent over 20 years working as a gemologist crafting custom jewelry designs.

Tonya and I have built our well-loved business on a solid foundation of integrity and transparency, upon which our team can craft exquisite designs and brilliant one-of a-kind pieces.

We believe that honesty and openness are the most important facets of any customer relationship.

We are always aspiring to be better and to do good in the world. That means we not only have a commitment to transparent pricing, but also to giving back to to our community. Authenticity requires vulnerability and integrity.

We hope you will be inspired to begin a relationship with us. We can’t wait to serve you.

With love,
Andy, Tonya, & Matthew Marthaler

Community Involvement

Each quarter, Marthaler Jewelers shares a percentage of its profits with local organizations to enrich our little part of the world. We support organizations that meet the varied needs of our community especially those that work with the youth, elderly, cancer survivors, and first responders.